February 18, 2022 USTFA

SNP Leading the Charge to Fund a National Seafood Marketing Campaign

The Seafood Nutrition Partnership (SNP), a nonprofit working to inspire a healthier America through partnerships, outreach and awareness about the essential nutritional benefits of eating seafood, is working to galvanize the US seafood to secure $25 million from Congress for a National Seafood Marketing Campaign.

Their campaign is designed to raise awareness of the importance of a seafood promotion program, by using the stories of America’s seafood industry. That means using the voices of fishers, farmers, harvesters, importers, processors, retail workers, health influencers, and others up-and-down the supply chain who can talk about how a national seafood marketing campaign will provide a boost to our jobs and the industry. Through meetings with Congressional offices, video testimonials, op-eds, member visits, and more, our voices will be our best asset.

Given the importance of our voice, SNP is making their first real ask of you, as valued member of the seafood industry and friends.

  1. Please officially sign up at seafoodcampaign.org and join our cause.In addition to signing up yourself and lending your voice, SNP highly encourage you to share this ask with your networks.
  2. SNP’s second ask is to sign onto their letters to Congress, asking the House and Senate to support funding for a national seafood marketing campaign. These letters touch on SNP’s ‘comeback story’ narrative in the wake of the pandemic and include details on why seafood is so culturally and economically important to each state.

SNP asks that you only sign the letter of the State where you are based by March 15. Getting these letters signed and presented to key Congressional delegations is a crucial early step in creating momentum for our funding goal.

Select Your State Letter Where You Are Based to Sign:

Alabama Alaska Arizona
Arkansas California Colorado
Connecticut Delaware District of Columbia
Florida Georgia Hawaii
Idaho Illinois Indiana
Iowa Kansas Kentucky
Louisiana Maine Maryland
Massachusetts Michigan Minnesota
Mississippi Missouri Montana
Nebraska Nevada New Hampshire
New Jersey New Mexico New York
North Carolina North Dakota Ohio
Oklahoma Oregon Pennsylvania
Rhode Island South Carolina South Dakota
Tennessee Texas Utah
Vermont Virginia Washington
West Virginia Wisconsin Wyoming

Thank you for lending your voice in support of the essential seafood industry in our great country. Please do not hesitate to reach out with any questions or suggestions to the SNP Campaign Director, Matt McAlvanah at matt@seafoodcampaign.org.

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